Pharmaceutical Industry.

Are you looking to…

  • Increase Sales Leads (Profits)
  • Grow Market Share
  • Build Brand Awareness
  • Target New Customers


Get the very best pharmaceutical marketing solutions specifically suited to your budget. Each specific solution consists of the perfect balance of creative design, copy, social media management, social media advertising and platform-specific reporting.

Pharmaceutical Experience

Adcock – Allergex Non drowsy 

Full-service agency for Allergex for the past 12 months

Digital Billboard

Screen Saver

Allergex Non Drowsy Facebook Page

Pull Up Banner

Allergex Old to New Product Promotion

Aspen Pharmacare

Internal app development

Medi Keel A

Website Design

Dawanol Campaign

The Healing Fist is inspired by the Dawanol message “The trusted one”. This fist resembles the healing power of Dawanol, the product fights all mild pain and fever effectively.


  • The primary objective of the campaign is to breathe new life into the Dawanol brand, while appealing provoking nostalgic feelings and behaviour.
  • Introduce new customers to the Dawanol and its benefits
  • Communication targeted at young girls and women from the age of 12yrs -25yrs (period pains)
  • Create elements around the creative concepts, targeting the different touch points/channel-wall myriads, etc.

Campaign Outputs

Design a promotional campaign and elements aimed at improving brand awareness at the different channels made up of conventional and non-conventional elements targeted at:

Campaign Designs

Dawanol Apparel

Dawanol Promotional Stands

Dawanol Bag

Dawanol Give Aways

Social Media Posts

Social Media Posts


Brochure Design

Need Pharmaceutical Campaign Management Services?

Pharmacovigilance certificate

Pharmaceutical Training helped us to deepen and update our knowledge of the rules for pharmaceutical advertising and other communication measures and activities aimed at health care professionals. During the training we discussed current topics handled by the Ethical Committee for the Pharmaceutical Industry as well as recent rulings and complex compliance cases in the pharmaceutical industry as a whole.

Pharmaceutical Writers

Sibusiso Radebe

Sibusiso’s professional history is a case in point for the phrase: “the harder I work, the luckier I get.” He started working as a data capturer in high school already and from there, he kept on putting in the elbow grease required – to maximise every opportunity that came his way. As such, he co-founded BWD Advertising – at a remarkably young age.

Apart from his dogged persistence and devotion to “work as hard as it takes,” Sibusiso’s humility has to be a sure contributor to his success. He prefers to talk about “lessons learnt” rather than “achievements.” He also believes one should learn a new skill every year, instead of sitting on your laurels and thinking “I have arrived.” Plus, rather than blowing his own trumpet, he prefers to measure himself by the growth and results achieved for clients. It is perhaps because of leadership principles such as these that today, more than a decade since its inception; – that create award-winning work for a myriad of blue-chip clients. This includes the likes of MTN, the Development Bank of Southern Africa (DBSA), SBV, T-Systems, aha Hotels & Lodges and many more…

Ludwekazi Ndlazi

Ludwekazi is responsible for, among other things, day-to-day operations, and management of the company.


Key responsibilities include defining and implementing the company’s long term strategy, cultivating business development efforts and overseeing service excellence. As an effective advertising executive, she also oversees recruitment of new clients, negotiating contracts and daily client maintenance.


Ludwe holds a BTech Degree in Management from the Durban University of Technology. She is a public speaker, writer, and SABC 1 One Day Leader Alumni. She is a serial reader and has infinite passion & curiosity to reveal the real motivations behind human behavior and to understand social transformation. She believes that advertising is finding the right solution for a business problem. She is basically responsible for getting things done at BWD and is proud to work with this exceptional team.

Marion R. Banks

Communication strategist, concept developer and senior business writer.


Marion has ± 16 years of proven marketing, advertising and communication (MAC) experience, including the development of communication- and related strategies for blue chip institutions such as Redefine Properties (JSE Top 40 Index), Subaru, and King Price insurance, as well as delivering turnkey media briefing solutions, up to ministerial level.


She is also a true wordsmith, who has solid working experience of delivering almost every discipline of writing, across the board, in almost every industry.

Pharmaceutical Brands That Have Trusted Us