In 2006, Bongani Gosa founded the agency that would become BWD Advertising. It  started as website design agency, then evolved into a digital marketing agency and has since grown into a full-service advertising agency.


Today, BWD Advertising is the game changer in the industry, focused on growing, building and transforming brands. BWD Advertising has created iconic advertising material for clients such as :  T-Systems; EOH; Wits University; Ubank and it  continues to live by Bongani’s credo of : “We grow when you grow”.


  • Advertising
  • Media Buying
  • Brand Identity
  • Digital Marketing
  • Creative Design
  • Customer Analytics
  • Cause Related Marketing
  • Content Marketing
  • Direct Marketing
  • Digital Production
  • CRM
  • Experiential Marketing
  • Healthcare Advertising
  • Internal Company Communications
  • Loyalty Marketing

BWD Advertising Leadership

  • Bongani Gosa (Founder & CEO)
  • Sibusiso Radebe (COO)
  • Lesedi Radebe *(Managing Director)

*Non Executive Director

Broad-Based Black Economic Empowerment (BEE)

BWD Advertising is a 100% black-owned company that is owned by Bongani Gosa. The company reflects the energy and diversity of South Africa and is a BEE Level 1 contributor.

Corporate Social Responsibility (CSI/CSR)

BWD Advertising has always been guided by the credo : “We grow when you grow”. The company has always played a meaningful role in the communities that surround it. It is well-known for its use of unique ideas and innovation to communicate and elicit awareness of particular causes. BWD contributes financially to selected causes and supports organisations such as the Each One Teach One Foundation – This foundation is a business mentorship initiative that helps accelerate the growth of entrepreneurs. The foundation gives small-business owners and entrepreneurs the opportunity to get face-to-face time with proven business specialists. The mentorship programme enables business experts to empower upcoming entrepreneurs and owners of SMMEs by providing advice and sharing invaluable insights.